During his senior year at Clay High, Nick Amrhein began his own company, 3ByOne Media, with two friends. The initial goal, he said, was to shoot clubs and present them with doing promotional videos, website design, and photo shoots.

As Amrhein and his friends began to do their own thing, that plan changed and the company faded. Later, Amrhein started it back up and has taken the company further in trying to promote himself as a brand.

“Every year, it just seems like it keeps growing,” Amrhein said. “Each year, I take it a step more serious such as invoices, client meetings, considering studio space, and web space.”

Tattoos, a different person
At Clay, Amrhein was voted the person that will most likely walk the old person across the street. If his fellow classmates see him now, with 11 tattoos on his body, they may not make the same vote. In L.A., Amrhein even did photo shoots in return for tattoos.

“I’m still a nice guy, but you’d probably vote me something else right now,” Amrhein said of the vote. “Now that I get back, say I go to a bar, or run into someone I know at a gym, right off the bat they say, ‘You’ve changed so much. You used to have long hair, now you have tattoos.’

“(L.A.) did put a lot of influence on me as far as how I act, my presentation.”

Amrhein’s first tattoo was a camera on his forearm.

“From there, I grew as a creative person and artist and began to get different things that meant stuff to me,” he said.

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